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Dusty cashes in with sale of fitness app

Dustin Martin has sold his lucrative fitness app to celebrity personal trainer Jono Castano, but the star Tiger will remain a key player in the expanding empire.

Dustin Martin has sold his popular fitness app Drip.
Dustin Martin has sold his popular fitness app Drip.

Dustin Martin is expanding his presence in the fitness space by joining forces with one of Australia’s top personal trainers.

The Richmond superstar launched his app, Drip, last year and revealed the secrets to his incredible success by sharing his training and mindfulness tips.

Now he’s sold it to celebrity trainer Jono Castano, who has created Acero Drip – billed as the ultimate fitness and self-motivator app.

Martin will be an ambassador for the app along with Castano, as a wide range of new coaches and athletes offer their tips and workout secrets.

Martin will continue to be an ambassador for the app, which was bought by celebrity trainer Jono Castano.
Martin will continue to be an ambassador for the app, which was bought by celebrity trainer Jono Castano.

Among them are Chad Hurst, Alyna Rost, Lou West, Kat John, Matt and Will Hanson, as well as athletes including Martin’s Tigers teammate Shai Bolton, Andrew Nabbout and Dzhabar Askerov.

“I’ve always been passionate about health and fitness and to have the opportunity to share things I’ve learnt and help others achieve their goals really excites me,’’ Martin said.

“I want the users of the app to achieve their goals and learn tools to feel great about themselves both physically and mentally and genuinely improve their quality of life.”

Castano, co-founder of Acero, said: “We’ve taken over as owners and we’ve got an incredible team, partnering with amazing athletes and giving it more diversity”.

“Dustin hand-picked his team and to come in now with ours, makes it really strong and it’s always been our goal to continue to inspire, motivate and encourage Aussies around the nation to transform their lives in a healthy way.”

Castano has trained the likes of Rebel Wilson, Sir Richard Branson, Rita Ora, Candice Warner and has helped his partner Simone Holtznagel transform her figure.

Original URL: https://www.heraldsun.com.au/entertainment/confidential/dusty-cashes-in-with-sale-of-fitness-app/news-story/c78b289b5dcf9261a4347c672cfc4168