Wellness couple fight back from failure to join Young Rich List
Jessica Sepel and Dean Steingold once stumbled at what felt like every turn in business. But now they’re drinking (a smoothie) to success. From the upcoming Young Rich List issue out on October 29.
Jessica Sepel isn’t afraid to admit it. The vitamins and wellness empire spawned from her two-bedroom Vaucluse home nearly crashed as quickly as it got started. The striking Sydneysider with waist-length blonde hair walked straight into what she describes as “nothing but a scam”.
It was five years ago and Sepel, riding a wave of popularity seeded by her hit wellness blog and app, was cashed up and moving head-on to a long-held dream: to make her own vitamins range.
Julie-anne SpragueRich List editorJulie-anne Sprague co-edits our Rich Lists and covers entrepreneurs, wealth creation and investments. A senior journalist in our newsroom, Julie-anne has covered politics, property, agribusiness, retail and stockmarkets in both the UK and Australia. Connect with Julie-anne on Twitter. Email Julie-anne at jsprague@afr.com
