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Bluescope and Boral building in ASEAN region

Greg Earl

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The logos of building materials companies Bluescope and Boral span the south-east Asian landscape with almost 30 production sites between them across seven countries and sales offices in the others.

This presence gives them among the broadest Australian business footprints in a region where many other big companies have been reluctant to tread. But it also makes them case studies in managing the challenges of a more integrated and competitive regional economy.

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    Original URL: https://www.afr.com/world/asia/bluescope-and-boral-building-in-asean-20161016-gs3dc0