Bluescope and Boral building in ASEAN region
The logos of building materials companies Bluescope and Boral span the south-east Asian landscape with almost 30 production sites between them across seven countries and sales offices in the others.
This presence gives them among the broadest Australian business footprints in a region where many other big companies have been reluctant to tread. But it also makes them case studies in managing the challenges of a more integrated and competitive regional economy.
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