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Why this CEO doesn’t like flying business class

Why this CEO doesn’t like flying business class

For Who Gives a Crap co-founder Simon Griffiths, sitting at the front of the plane doesn’t resonate with the company’s brand.

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In 2012, Simon Griffiths was sitting in a doctor’s office with symptoms of deep vein thrombosis, hallucinating and hoping he wouldn’t slip into a state of permanent psychosis like Reddit commenters suggested he might.

“It was one of those moments where you’re like, ‘how did I end up here?’”

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Lap Phan
Lap PhanHead of PodcastLap is a podcast producer and actor based in Sydney. He has appeared in numerous film, TV and theatre productions. Connect with Lap on Twitter. Email Lap at lphan@afr.com
Ciara SeccombeNewsroom AssistantCiara Seccombe is a newsroom assistant at The Australian Financial Review.

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Original URL: https://www.afr.com/work-and-careers/leaders/why-this-ceo-doesn-t-like-flying-business-class-20240624-p5jo7x