Attracting Qantas passengers to Rex, even with schnitzel, will be a tall order. Rex has less than 6 per cent of the Australian market – despite predicting it would by now have a 37 per cent share.
This week scones with strawberry jam and clotted cream and modelled on a Country Women’s Association recipe, will re-appear on Rex Airlines’ morning tea service for business passengers.
Did Rex deputy chairman John Sharp request that? “Absolutely.”
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Original URL: https://www.afr.com/work-and-careers/leaders/why-rex-s-boss-put-pork-schnitzel-back-on-in-flight-menus-20230313-p5crnb
