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The future of financial advice is digital – and human

The future of financial advice is digital – and human

AI-powered apps are touted as a big part of the solution to providing affordable financial advice en masse, but winning people’s trust is a key challenge.

Joanna MatherWealth editor

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Would you take advice about life’s most monumental financial decisions from a robot?

Maybe not just yet, but artificial intelligence will come to play a crucial role in financial planning just as it is likely to infiltrate every facet of our lives.

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Joanna Mather
Joanna MatherWealth editorJoanna Mather joined the AFR as an education reporter in 2008. She spent four years in the Canberra press gallery before becoming superannuation reporter in 2016, deputy news director in 2021 and wealth editor in 2023. Connect with Joanna on Twitter. Email Joanna at jmather@afr.com

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Original URL: https://www.afr.com/wealth/personal-finance/the-future-of-financial-advice-is-digital-and-human-20240509-p5jb5g