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On-demand grocery start-up promises 15-minute deliveries

Send, a six-month old start-up with the ambitious aim of becoming an entirely online inner-city supermarket chain, has raised $3.1 million in a seed funding round as it looks to launch in ideal lockdown conditions.

With potential customers stuck at home due to the COVID-19 lockdowns, Send founder Rob Adams is betting that consumers will be eager to further embrace the convenience of online shopping. It promises to get grocery items into the hands of inner-city Australians within 15 minutes of placing an order through a mobile app.

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Natasha Gillezeau is a journalist for The Australian Financial Review based in the Sydney office. Connect with Natasha on Twitter. Email Natasha at natasha.gillezeau@afr.com.au

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    Original URL: https://www.afr.com/technology/on-demand-grocery-start-up-promises-15-minute-deliveries-20210812-p58i2j