Kogan sales slump but shares surge as it goes back to basics
For the anxious investor, the headline on last Wednesday’s report about online retailer Kogan’s unaudited financial update would have been all they needed to read before heading for the exits: “Kogan sales, profits slide amid consumer slowdown,” it accurately recorded.
However since that news was released, Kogan’s shares rose to hit their highest point in a year. Despite dropping back on Friday, they remain up 4.1 per cent for the week at $6.35 – a 24.8 per cent rise over the last month.
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