Albo missing his opportunity to go viral with the virus
As the Labor leader’s lieutenants pick up the campaigning slack while he is in COVID-19 isolation, Albo is passing up the opportunity to connect direct with the online community.
If you have a personality, social media is great. When Anthony Albanese called Peter Dutton a “boofhead” in Parliament last November, the clip went moderately viral for a short time.
It was the kind of thing a dad would say. Or a friendly teacher. For a second there, we all saw a bit of Albanese as a normal guy, pushing up against the stunning brawl that is our country’s question time.
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Jessica Sier is the North Asia Correspondent for The Australian Financial Review. She is based in Tokyo, Japan. Jessica has previously written on technology, global capital markets and economics. Connect with Jessica on Twitter. Email Jessica at jessica.sier@afr.com
