“My leadership style is very clear, consistent, low-pulse-rate messaging with overwhelming authenticity”, Elders chief executive Mark Allison told The CEO Magazine last month. Even if he says so himself.
This is just one cringeworthy morsel in a sick-making – almost orgiastic – outpouring of self-congratulation. All 4300 words of it. Tolstoyesque in length and Goebbelian in tone.
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Joe Aston is the founder of Rampart and the best-selling author of The Chairman’s Lounge: The inside story of how Qantas sold us out. From 2012 to 2023, Joe helmed The Australian Financial Review’s Rear Window column. Email Joe at hello@rampart.news
