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The AFR View

The AFR View

Corporates should pick their social battles carefully

Trump 2.0 and the associated watering down of progressive corporate initiatives will be closely watched in C-suites and boardrooms around Australia.

This week’s reset by US global giants Meta and McDonald’s of their respective policies on fact-checking social media posts and diversity, equity and inclusion (DEI) confirms a cultural tipping point in corporate USA.

A repudiation of so-called corporate virtue signalling among many disenfranchised and frustrated Americans was already under way but the imminent return of Donald Trump to the White House will turbocharge this movement, which forms part of a wider conservative shift across the country.

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The Australian Financial Review’s succinct take on the principles at stake in major domestic and global stories – and what policy makers should do about them.

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    Original URL: https://www.afr.com/politics/federal/corporates-should-pick-their-social-battles-carefully-20250110-p5l3cd