The man behind the GameStop mania of 2021 has a new $US250 million bet: pet food retailer Chewy, but it isn’t going to plan.
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Keith Gill made the GameStop meme stock saga happen in 2021 with hundreds of hours of videos analysing the company, hyping up his fans and castigating short sellers.
Shares in the shopping centre video game retailer surged more than 30 times over, briefly hitting highs above $US500 as Gill spurred on retail investors’ enthusiasm with livestream after livestream.
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Original URL: https://www.afr.com/markets/equity-markets/roaring-kitty-s-pet-food-play-is-more-like-a-dog-s-breakfast-20240702-p5jqgj
