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For the love of Ita: Can the Buttrose factor save the ABC

Andrew Clark

During the '70s hard-working staff at The Australian Women's Weekly would break the tension by throwing a tennis ball around, with the injunction that it must be caught with the left hand.

One staff wag cut the head off a life-size cardboard photo of Ita Buttrose from the rest of her cardboard body and during one vigorous tennis-ball-throwing session, he raised the cardboard, life-sized, Ita head above a glass partition for all to see.

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Andrew Clark was a senior writer at The Australian Financial Review.

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    Original URL: https://www.afr.com/link/follow-20180101-h1btym