It looks like a sparkling pét-nat-style wine in the glass: slightly hazy, pale pink, gently fizzy. It smells and tastes like a rosé prosecco spritz: herbal, spicy, refreshing but slightly bitter too. It’s just the thing you’ll want to drink over the looming summer holidays.

But it’s not made from grapes and it contains zero alcohol. In fact, the just-released new batch of Conscious Drink – a collaboration between bushfood company Kakadu Kitchen, food-rescue organisation OzHarvest, and non-alcoholic drinks producer ALTD Spirits – is made from blueberries that would otherwise have gone to landfill, and is flavoured with native botanicals from First Nations suppliers. Not only that, but some of the proceeds from the sale of the drink go to feed people in need and plant more native ingredients.