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How to be front row at fashion shows

How to be front row at fashion shows

The past year has radically changed the runway merry-go-round, but the show goes on – in one format or another.

Pop up? What’s next for Jonathan Anderson after his spring-summer 2021 show-in-a-box? 

Vanessa Friedman

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It’s hard to remember now, but it was during the ready-to-wear shows last February that the fashion world first became aware of the coronavirus, even before it had been declared a global pandemic.

At New York Fashion Week the ripple effects began when some models and designers were quarantined in China. By the time the travelling style circus had landed in Milan, temperatures were being checked; by the end of those collections, Giorgio Armani had decided to hold his show in an empty auditorium and livestream it to an audience holed up in their hotels.

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Original URL: https://www.afr.com/life-and-luxury/fashion-and-style/how-to-be-front-row-at-fashion-shows-20210214-p572g3