10 fashion lessons to take into the new year (hint: ditch the Crocs)
From classic shirts and eyeliner to investing in gold and going analogue, here’s what fashion trends in 2025 really taught us about style. From the upcoming Summer issue out on December 12.
Looking past the blink-and-you’ll-miss-it moments, fashion has a lot to teach us. Simon Letch
Lauren SamsFin editor, deputy editor AFR Magazine and fashion editor
What have we learnt from fashion this year? That if you shoot for the moon – and dress like it – you’ll become a punchline. That a frightening-looking toy with bared teeth can become a billion-dollar behemoth thanks to Gen Alpha. That trad wives and KPop Demon Hunters can be as trend-driving as mainstream celebrities once were. Which is all to say that, like every year, 2025 was a time of fashion extremes and memes.
Looking past the blink-and-you’ll-miss-it moments, fashion has a lot to teach us. Here are a few lessons I’m taking from this year. Feel free, of course, to join me.
Lauren SamsFin editor, deputy editor AFR Magazine and fashion editorLauren Sams is the editor of Fin Magazine, The Australian Financial Review’s luxury quarterly edition. She is also the deputy editor at The Australian Financial Review Magazine and the fashion editor. She writes about the business of fashion and beauty. Email Lauren at lauren.sams@afr.com
