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It’s the end of Eras: How Taylor Swift changed pop forever

It’s the end of Eras: How Taylor Swift changed pop forever

After 149 shows over almost two years, the singer’s blockbuster, career-defining show has come to an end. She could be music’s last truly monocultural figure.

Taylor Swift

Taylor Swift’s Eras Tour has become the highest-grossing concert tour in history. AP

Alim Kheraj

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There’s a moment during Taylor Swift’s three-hour Eras Tour show where, after performing Champagne Problems from the album Evermore, the singer steps out from behind the piano to accept the rapturous applause of the audience. It’s not an entirely organic response: it seems written into the tightly plotted runtime, Swift eking out the moment with bashful smiles and looks of surprise. But, having seen the show three times in person myself, I can say it’s still remarkable to hear tens of thousands of people scream and clap for minutes on end.

The longest of these standing ovations took place during one of Swift’s six shows at the SoFi Stadium in Inglewood, California, in August last year. It lasted almost eight minutes. “I’m going to spend several decades trying to figure out words for how that just made me feel,” Swift told the crowd. “I’ve completely lost control over my brain.”

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Original URL: https://www.afr.com/life-and-luxury/arts-and-culture/it-s-the-end-of-eras-how-taylor-swift-changed-pop-forever-20241209-p5kwtc