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Sinclair Davidson

Sponsorship money doesn’t grow on trees and less popular sports will lose out

Sinclair DavidsonContributor

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While there is a lot of heat in the recent debates about banning gambling advertising, particularly online gambling advertising, there has been little serious thinking.

Politicians seem to think that sponsorship dollars grow on trees.

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Sinclair Davidson is a professor of economics at the RMIT Blockchain Innovation Hub.

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    Original URL: https://www.afr.com/companies/sport/sponsorship-money-doesn-t-grow-on-trees-and-less-popular-sports-will-lose-out-20240818-p5k38y