Retailers alert as Millennials, Zoomers take over from Boomers
The changing face of Australia has implications for retailers as younger generations outnumber older ones and we become a more culturally diverse society.
Demographers and policy boffins aren’t the only people poring over the results of the 2021 census. Retailers are also crunching the numbers, looking at the long-term implications for retail spending.
At first glance, demographic trends look positive for retailers, unless you’re a seller of religious paraphernalia such as crucifixes and rosary beads. Almost 39 per cent of Australians claim to have no religion, up from 30.1 per cent in 2016.
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Sue Mitchell writes the fortnightly Window Shopping column for the Financial Review and has covered retailing for over 30 years. Connect with Sue on Twitter. Email Sue at smitchell2045@gmail.com
