Interactive fitness platform Peloton Interactive is turning up the dial on its Australian expansion by opening stand-alone showrooms and shop-in-shops in upmarket department store chain David Jones.
Peloton, which launched in Australia in July, will open the doors next week on two 300-square metre showrooms in Sydney’s Martin Place and Bondi Junction, which will enable customers to test its $2295 and $3695 bikes, try out a variety of online spin and fitness classes, and buy Peloton-branded apparel and accessories.