Why this beer maker (and Nick Kyrgios) are all in on Gen Z drinkers
Simon EvansSenior reporter
A low-carb beer company in which tennis star Nick Kyrgios is a 15 per cent shareholder is raising capital to help fund ambitious growth plans using an iconoclastic approach to entice Gen Z and Millennial drinkers who don’t like craft beers.
Stryda Brewing Co is bringing in outside investors in a $2.2 million capital raising, valuing the company at about $20 million.
Loading...
Simon Evans writes on business specialising in retail, manufacturing, beverages, mining and M&A. He is based in Adelaide. Connect with Simon on Twitter. Email Simon at simon.evans@afr.com
Subscribe to gift this article
Gift 5 articles to anyone you choose each month when you subscribe.
Subscribe nowAlready a subscriber?
Introducing your Newsfeed
Follow the topics, people and companies that matter to you.
Find out moreRead More
Latest In Retail
Fetching latest articles