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Jeff Kennett aims to spearhead juicy turnaround

Simon Evans

Former Victorian Premier Jeff Kennett aims to spearhead a turnaround in the fortunes of a small ASX-listed company which owns the No.3 fruit juice brand in Australia, Original Juice Co.

He wants the company to tap into the growing focus on health and wellbeing, and also to shore up local manufacturing and Australian production of food and drinks.

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Simon Evans writes on business specialising in retail, manufacturing, beverages, mining and M&A. He is based in Adelaide. Connect with Simon on Twitter. Email Simon at simon.evans@afr.com

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    Original URL: https://www.afr.com/companies/retail/jeff-kennett-aims-to-spearhead-juicy-turnaround-20230302-p5coxk