When board members of Australia’s biggest traditional media companies worry about the rise of global behemoths such as Facebook, TikTok and YouTube, they call Jordan Barclay.
The 22-year-old has spent the past 12 years (yes, 12 years) building a company that is about as non-traditional as a media company can get. He has no TV licence, yet half of the 6 billion YouTube views his shows get air on TVs. He has 100 staff across Australia and the US, and is hiring for another 20.
Loading...
Sam Buckingham-Jones is the media and marketing reporter at The Australian Financial Review. Connect with Sam on Twitter.
