Kyle Sandilands and his personal company, King Kyle Group, were paid to advise the NSW Labor Party where to target its radio advertising dollars before the March election.

The top-rating Sydney FM radio host, who is on the verge of signing a new, 10-year contract with KIIS FM alongside co-host Jackie Henderson for $200 million, never disclosed the commercial relationship despite a series of on-air interviews with then-NSW Labor candidate Chris Minns and former Coalition premier Dominic Perrottet.