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Indie PR firm Sefiani acquired by Clarity Global

Sam Buckingham-Jones
Sam Buckingham-JonesMedia and marketing reporter

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Public relations firm Sefiani, whose clients include professional services giant EY, aerospace company Airbus and law firm Allen & Overy, has been acquired by global communications agency Clarity, in the latter’s first move into the Asia Pacific region.

Sefiani was founded in 1999 by former Edelman executive Robyn Sefiani with a focus on brand and corporate reputation. It has a headcount of 21, all of whom will stay with the Sefiani brand as part of the Clarity Global Group.

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Sam Buckingham-Jones is the media and marketing reporter at The Australian Financial Review. Connect with Sam on Twitter.

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    Original URL: https://www.afr.com/companies/media-and-marketing/indie-pr-firm-sefiani-acquired-by-clarity-global-20230116-p5ccv7