During the finale of The Bachelor’s 11th season, in 2007, millions of fans were glued to their televisions to see who Brad Womack, a then 34-year-old bar owner, would give his final rose to. Would it be DeAnna Pappas, a real estate agent from Georgia, or Jenni Croft, a dancer for the NBA’s Phoenix Suns? In one of the greatest twists in the show’s history, Womack picked neither – shocking more than 11 million viewers in the US.
Every single season, the legacy dating show promises to be “the most dramatic ever” – and every single season, millions tune in to see who ends up with their happily-ever-after. That’s because when something as unpredictable as love is on the line, it’s hard to look away.
Bloomberg Businessweek