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Are Media revives Elle in digital only form

Miranda Ward

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Are Media has promised to bring dumped print magazine Elle back in digital form, telling virtual attendees at its annual showcase that the company is focused on ensuring magazines "flourish" in 2021.

During the first public event following the sale of Bauer Media Australia to Mercury Capital, the newly-rebranded Are Media pushed its focus on investment in content and growth in 2021, a stark contrast to the publisher's difficult 2020 during which around 150 staff were re-trenched and eight titles shut down.

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    Original URL: https://www.afr.com/companies/media-and-marketing/are-media-revives-elle-in-digital-only-form-20201105-p56bsh