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Fonterra warns uncertainty over Bega brand ‘could kill’ $4b spin-off

Kylar Loussikian

Fonterra’s proposal to divest its consumer products business has been dealt a blow after a court said it could not rule out the chance the New Zealand dairy co-operative would have to renegotiate a long-running branding agreement with Bega Cheese if it proceeded with its plan.

The dispute about the future of the Bega Cheese brand, which Fonterra has licensed since 2001, has become a significant issue for the co-operative, which has been working on plans to sell its consumer division that owns Mainland and Perfect Italiano cheese and Western Star butter.

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Kylar Loussikian is the Financial Review’s deputy editor – business. Email Kylar at kloussikian@afr.com

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    Original URL: https://www.afr.com/companies/agriculture/fonterra-warns-uncertainty-over-bega-brand-could-kill-4b-spin-off-20250428-p5luqq