Adult retailer Sexyland say SA women have an eye for what’s hot as it plans to open new stores to keep up with demand

After pioneering a “quickie” delivery service in Adelaide, an adult retailer is set to expand its fast-growing footprint with two new stores, as SA women instigate the demand.

Women in South Australia are proving more courageous than men when it comes to buying items from adult retailers.

Figures from Australia’s most iconic adult retailer, Sexyland, show while more men are browsing the company’s stock, women are most likely to follow through and buy.

National sales manager Rebecca Grech said the trends coming out of the state since the company’s launch in July were encouraging.

“Females are always a major consideration for any service we provide, and our expansion into South Australia has been driven by that,” Ms Grech said.

“But all people, of all sexual preferences, and all nationalities, should feel no shame in seeking pleasure.”

Adult store Sexyland has geared up their presence across the state with plans to build a new store in Clovelly Park. Picture: File

Sexyland recently launched its two-hour Quickie delivery service in SA and is now preparing to open two adult megastores – with one at Clovelly Park to be ready in time for Valentine’s Day, another under renovation at Morphett Vale and a third yet to be confirmed.

Women have accounted for the lion’s share of sales with female-specific products making up over 75 per cent of the company’s stock on hand.

“Women have become the biggest drivers of the global adult industry,” Ms Grech said.

“Women demand well researched, quality products and services. Sexyland simply responded to their expectation.”

Promoting women’s sexual health, freedom to express sexuality, and improving social acceptance of sex-related products has been a fundamental priority of Sexyland throughout its more than two decades of operation.

“21 years ago women were still sending in their significant male partner to assess and purchase the best product to meet their pleasure needs, which is so sad,” Ms Grech said.

“Today, thank goodness, younger woman are able to express themselves a lot earlier and push though the judgment to choose exactly what they want, either for themselves, or for their partner or partners.”