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TikTok is preparing to be the Westfield of the future
TikTok has been posting several job listings on LinkedIn that suggest the China-owned app is looking at a US e-commerce expansion, and foraying into the warehouse and logistics business.
As reported by Axios, the LinkedIn listings are looking for candidates to help it develop and grow its “Fulfillment by TikTok Shop” in the US to accommodate sellers using the app.
Video: TikTok
So far, job listings include Logistics Solutions Managers based in Los Angeles and Seattle, and a Seattle-based Operation Research Engineer, among other less-senior roles.
With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users.
“
TikTok,Job listing
Video: TikTok
The app
previously dipped its toe into live-stream e-commerce with the launch of “TikTok Shop” in Asia, and the UK.
The service let creators add a shop tab to their profile that synced and displayed all the products for sale on their store website. Customers could complete transactions without leaving the app.
Next steps
The Financial Times recently reported TikTok is headed for a partnership with TalkShopLive to launch its live shopping platform, where influencers and brands would be able to sell their products during live streams.
PRODUCER: Bianca Mastroianni
WORDS: Geordie Gray

Original URL: https://www.theaustralian.com.au/web-stories/free/the-australian/tiktok-is-preparing-to-be-the-westfield-of-the-future