The Growth Agenda podcast launches
From Kmart, Diageo, Catch, EA Games, Glenfiddich and Tourism Australia, to CEOs and top creatives at some of the nation’s biggest and best ad agencies, standby for the launch of The Growth Agenda podcast.
The Growth Agenda fans will be able to tune into sounds and insights from some of the industry’s smartest advertising and marketing minds.
Hosted by TGA editor Pippa Chambers, the weekly podcast series rolls out from Monday October 10th for eight weeks and features no less than 25 speakers.
From brandside marketers at Kmart, Diageo, Catch, EA Games, Glenfiddich and Tourism Australia, to CEOs and top creatives at some of the nation’s biggest and best ad agencies including dentsu Creative, BMF, The Monkeys and Saatchi & Saatchi, the series is not to be missed.
“A full page each week in print, increasing online coverage, events, and now a podcast – in collaboration with Advertising Council Australia – we are thrilled to be able to launch this new podcast series from The Growth Agenda,” the managing director at The Australian NSW ACT & Prestige Titles John Lehmann said.
The new series covers themes across brand purpose, creativity at all touchpoints, diversity of creative, and technology and creativity.
Topics within these look at the rise and rhetoric around commercial creativity, the role of creative agencies inside and outside of the metaverse when it comes to immersive content, why First Nations’ creativity and leadership should be critical to all businesses and much more.
“We’re looking forward to next week’s launch of The Growth Agenda podcast and hope that others will enjoy and see the value in some of these important and fascinating conversations we need to have,” ACA chairman, group CEO and co-founder of The Monkeys and lead at Accenture Song Mark Green said.
Created to highlight the role and importance of creativity in driving business growth, The Growth Agenda – a weekly page within the national broadsheet in partnership with Advertising Council Australia – launched in June last year and has gone from strength to strength.
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