Influencer claims she was booted off media trip because of ‘curvy’ photo she posted on Instagram

A social media influencer claims she was booted off a media trip because of a photo she put on Instagram days before the event.

A French influencer claims she was booted off a media trip after the host withdrew the invitation because of a photo she posted on Instagram.

Louise Aubery, who has more than 240,000 followers on the social media platform, claims she was invited to attend a press trip to L’Île d’Oléron, an island off the west coast of France, with a group of other influencers by the local tourism office.

French influencer Louise Aubery claims she was uninvited from a media trip because of a post on Instagram.

Ms Aubery, however, never made the luxurious destination because of a photo she posted to Instagram in her lingerie alongside a “curvy” friend holding a body positivity sign.

In an interview with Insider, Ms Aubery alleges her invitation from the tourism office of La Charente Maritime was cancelled because of a post titled “All bodies are good bodies”.

The picture shows the 21-year-old and her friend wearing lingerie and holding up a sign about positive body image.

While the picture may seem harmless, Ms Aubery claims it cost her a trip to the island after she received an email outlining the invitation no longer stood three days after the post.

In an email obtained by Insider, the tourist office of the Charente-Maritime département allegedly wrote “regarding your last Instagram posts, I am sorry to say that our client no longer want you to be a part of that trip”.

Ms Aubery claims she was turned away from the trip because she'd been posting about women who have ‘curvy’ bodies.

Ms Aubery said she at first “questioned” herself over the post, “felt sad” and “did not see what they (tourism board) were talking about”.

“The post was made to help women feel good in their own skin, which is what I fight for on social media,” Ms Aubery said, noting the media trip was based on “wellness”.

“So it had to be because of my friend’s shape, and the fact that the client did not want to be associated with it.

“I realised that unfortunately for them, and for many companies in France, ‘plus size’ cannot be associated with ‘wellness’.”

Ms Aubery says she briefly blamed herself when the trip was cancelled.

Following the email, Ms Aubery says she contacted the other influencers who were set to attend the trip and informed them of what had happened to her.

In response, Ms Aubery says all of the attendees opted out of the invitation.

“There is a prevailing cowardice in the French industry that just cannot go on — brands do not want to go out on a limb and associate themselves with engaged influencers or celebrities,” she said.

The social media influencer posts about positive body image and hopes the French fashion industry will be more welcoming to a variety of body shapes.

“If we do not raise our voice about it, if we do not show that society is tired of this and actually want real people sharing real values and real pictures, the media and advertising landscapes will remain the same.

“We want to see women in sizes 34, 38, 44, 52,” Ms Aubery wrote on her Instagram story.

“We want to see diversity, reality, non-retouched images.

Ms Aubery says she wants to see ‘diversity, reality, non-retouched images’ in the fashion industry.

While Ms Aubery claims the tourism board revoked her invitation because of her body post, in 2017, six countries including France, Spain and Israel banned the use of “dangerously skinny” models.

Following the ban, models working in France must present a medical certificate proving they are fit to work, which is calculated based on their body mass index, age and body shape.

News.com.au has contacted the tourism office of La Charente Maritime for comment.