PR company sends sexist press release on behalf of Netflix
NETFLIX has offered up a list of films and TV shows blokes can watch with their wives and girlfriends on the day when no professional sports are on TV.
JULY 15TH is a sad day for American sports fans. It’s known as the “Day Without Sports”, because no professional sports are aired on US television today.
In preparation for this ominous day, NYC-based PR firm MSL Group published a list on behalf of its client Netflix, of romantic comedies and sports-themed movies available on the live-streaming service that will appeal to both men and women.
The press release, which was sent to US news site Jezebel on Monday afternoon, is sexist and lame.
“Men be warned: girlfriends and wives around the US. are going to take ‘no sports on TV’ as an invitation to gain some serious TV power — whether by recommending a favourite rom-com or multiple episodes from a favourite drama series,” the press release states.
“And, women be empowered! Sports will not be there to save him this time.”
These are the films Netflix recommends men watch as a “compromise” with their girlfriends.
“Silver Linings Playbook — Satisfy her need for romance, and you’ll get the added opportunity to view Jennifer Lawrence the entire time.
“Peaky Blinders — By calling out all of the good looking guys, you might be able to convince her to watch this Netflix original that’s packed with crime and action.
“Scandal — Multiple episodes and scenes with the beautiful Kerry Washington. Enough said.
“Rudy — Get her to realise that everyone loves a good underdog story so you can watch some football.
“Friday Night Lights — Another great way to get some football in while providing the drama she loves.
“One Tree Hill — If you’re more of a basketball fan, this one’s for you, as it’s packed with drama both on and off the court. Plus, Sophia Bush.
“Rocky — Use words like ‘uplifting’ and ‘heartfelt’ to convince her this is the movie for you guys to watch.”
Netflix tells women this is their moment to get their man hooked on a romantic comedy.
“Netflix has put together a list of some of the best content to share with your guy on the one day a year the TV is yours, no excuses.”
The list of suggested films and television series includes Friends, One Tree Hill, Scandal, Grey’s Anatomy, Annie Hall, Grease, Maid in Manhattan and both the Legally Blonde films.
Read the full email here.