Inspirational cosmetic ads for Dermablend reveal beauty comes from within

THIS man is hiding something surprising underneath, and you’ll never guess what it is. His transformation is captured in a stunning video.

What does this guy have to hide?

A COSMETIC brand has gone to great lengths to highlight the importance of inner beauty and self confidence in a series of inspirational ads.

Dermablend is promoting the campaign through a series of “Camo confessions”, in which consumers describe their struggles with problem skin and how the brand has helped them overcome their issues.

The ads are so revealing, we couldn’t help but show you these amazing transformations.

News_Image_File: What’s Rico hiding?

News_Image_File: Oh, you know, a tattoo or three ... hundred.

News_Rich_Media: Rico shares his story and how he has used Dermablend to stand out for who he is and not for his tattoos. Courtesy: DermablendPro

News_Image_File: Cheri reveals she suffers from skin pigmentation disorder, vitiligo. News_Image_File: “It’s not that easy to deal with,” says Cheri of her condition.

News_Image_File: “Can I still live with this and be successful? Hell yes.”

News_Rich_Media: Cheri shares her story and how she has used Dermablend to stand out for who she is and not for her vitiligo. Courtesy: DermablendPro

News_Image_File: “When you hear things like that on a daily basis it becomes really, really hard to love yourself”, she says while holding back tears. News_Image_File: “I was told that it was a good thing 9my grandad] was dying because he’d never have to see my face again,” says Cassandra.

News_Rich_Media: Cassandra kicks off Dermablend Professional's Camo Confession campaign by sharing her story and how she has used Dermablend. Courtesy: DermablendPro