Arnott’s reveals its new Shapes format and latest flavour

Shapes has come out with a new format of snacks — and it’s got fans excited with its newest flavour to hit stores soon.

A new Shapes flavour will soon grace supermarket shelves — and fans are excited.

The lighter, airier Mini Bites format of Shapes was developed in 2021 and has been a massive hit with consumers since making its way on shelves.

There’s already a bunch of flavours to choose form including Sticky BBQ Wings, Sour Cream and Onion and Salt & Vinegar.

But as of this week, Arnott’s unveiled its latest flavour — the winning combo of cheese and smokey bacon that retails for $3.20.

“Cheese and Bacon is a staple of our classic Shapes biscuit range, but this is the first time a fan fave is available in our new crunchy Mini Bites version,” Alice Johnson, Shape’s brand manager told news.com.au.

“Plus we’ve added a hint of smokiness for that extra-savoury taste.”

Alice said the team do “loads” of sensory testing before releasing new products.

“[And] Cheese and Smoky Bacon Shapes Mini Bites is a savoury snack Aussies are going to love. The combination of cheese, smoky bacon and an airy, light crunch is tough to beat when you’re feeling peckish.”

Shapes launches Cheese and Smoky Bacon flavour in its new Mini Bites format.

She said Shapes fans have been debating ‘what flavour is best’ for years now, but think the growing range of Mini Bites is going to add a new dimension to the debate.

“Especially when people try an iconic flavour like cheese and bacon in a totally new popped format.”

According to the Shapes team, the new cheese and smoke bacon mini bites are a “delicious, crunchy snack that pack big flavour”.

“The lighter texture and smaller biscuit creates a new kind of crunch with all the flavour that Shapes fans know and love,” a Shapes spokesperson said.

The new flavour joins a growing range of Shapes Mini Bites flavours including Sour Cream and Onion, Sticky BBQ Wings and Salt & Vinegar.

Many have taken to social media to share their excitement.

“Oh my goodness,” one fan wrote on Instagram.

“Looks like it’s a shapes and cheese weekend,” another added.

The new snack hits stores nationwide from late January 2022.

Last year, the biscuit makers settled the debate over which is Australia’s most popular Shapes flavour with Chicken Crimpy. taking the top spot.

It finally got ahead of Barbecue, after being toppled from first place three years ago by 2021’s runner-up.

Pizza came in second, closely followed by Barbecue in third place, then Cheese and Bacon, Savoury and in last place was Nacho Cheese.