Highest earning fitness influencers: Future Fit breaks down how much people earn on Instagram

She may not be a household name but Michelle Lewin has more than 14 million people following her on social media all because of one thing.

You might not have heard of Michelle Lewin but her Instagram account has earned her a prestigious title.

Data analysed by Future Fit has named the Venezuelan woman the most powerful fitness influencer in the world, and with a combined 14 million followers across Instagram and YouTube it’s not hard to see why.

The 34-year-old is estimated to earn a staggering $66,000 per Instagram post — not a bad pay packet for someone who describes herself as being a “girl-next-door” who got her start “working in a local clinic in Venezuela”.

Michelle Lewin has been named the most powerful fitness influencer in the world.

Lewin emigrated to the United States in 2012 where she found success as a bodybuilder and fitness model, going on to appear on more than 30 magazine covers.

She now lives in Florida where she runs her fitness empire which includes exercise programs, meal plans and activewear.

The 34-year-old also shares her fitness secrets in her 2018 book, The Hot Body Diet.

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The 34-year-old’s incredible body has earnt her millions of followers.

Ranked second on Future Fit’s list is Jen Selter, who has a combined 12.8 million followers on social media and is estimated to make around $61,000 per Instagram post.

She started her fitness journey as a teenager working at the reception of a gym before turning to social media.

The 26-year-old rose to fame for popularising the butt selfie — or “belfie” — on Instagram and is pretty much the Kim Kardashian of the fitness world.

The US fitness star is famous for her butt workouts and has her own line of portable blenders that help her rake in the cash.

In a 2019 interview with Seventeen magazine, Selter credited her success with staying true to herself and posting content every day.

Jen Selter is only 26 but is the world’s second most powerful fitness influencer.

Selter popularised the butt selfie on Instagram. Picture: Instagram

“You are only going to create a community of followers if you are posting about things you truly love and remain genuine,” she said.

An Aussie also made Future Fit’s list, with Kayla Itsines named the world’s fourth most powerful fitness influencer.

The 29-year-old Adelaide-born personal trainer has a combined YouTube and Instagram following of 12.7 million, and is estimated to earn around $60,000 per sponsored Instagram post.

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Aussie fitness guru Kayla Itsines is ranked fourth on the list.

Itsines became a personal trainer in her teens and went on to develop her famous workout program, the Bikini Body Guide (BBG).

The mum-of-one now owns the hugely-popular app SWEAT, telling Vogue Australia in 2017, she’s passionate about helping women.

“I am part of a group of women that you can’t find anywhere else in the world. I am part of a community where women support other women,” Itsines said.