NewsBite

Ruby Rose is the new face of Urban Decay make-up

MOVIE parts, a TV show, a lucrative DJ career and style muse. Now, Ruby Rose has made a stunning debut as the new face of a cult beauty brand.

SYDNEY, AUSTRALIA - NOVEMBER 10: Ruby Rose arrives ahead of the 2015 GQ Men Of The Year Awards on November 10, 2015 in Sydney, Australia. (Photo by Brendon Thorne/Getty Images)
SYDNEY, AUSTRALIA - NOVEMBER 10: Ruby Rose arrives ahead of the 2015 GQ Men Of The Year Awards on November 10, 2015 in Sydney, Australia. (Photo by Brendon Thorne/Getty Images)

MOVIE parts, a TV show, DJ career and a reputation as a style muse. Now, Ruby Rose has a new role - as the face of Urban Decay.

The Aussie Orange Is The New Black actor, 29, announced the news on her Instagram.

“Urban Decay believes in supporting individuality and personal self-expression — two values I hold very dear — because everyone deserves the freedom to explore their personality and discover their true selves,” Melbourne-raised Rose said in a statement.

Rose, who is a former face of Maybelline, is reportedly collaborating with Urban Decay — known for its top-selling Naked eye palettes and “beauty with an edge” ethos — on beauty products.

Ruby Ros, pictured in Los Angeles in January, is known for her edgy style and beauty looks. Picture: SMXRF/Star Max/GC Images
Ruby Ros, pictured in Los Angeles in January, is known for her edgy style and beauty looks. Picture: SMXRF/Star Max/GC Images

She teased the collaboration on Instagram, writing: “People are going to freak out when they see what we have coming”.

Ruby Rose is hot property in Hollywood — and make-up. Picture: Don Arnold/WireImage
Ruby Rose is hot property in Hollywood — and make-up. Picture: Don Arnold/WireImage

Since landing her breakout role as an inmate on US TV series Orange Is The New Black, Rose — who split from fiance Phoebe Dahl in December — has gone on to win film roles in John Wick: Chapter Two starring Keanu Reeves, and xXx: The Return of Xander Cage, opposite Vin Diesel.

Ruby Rose is absolutely killing it in Hollywood right now. Picture: Getty Images
Ruby Rose is absolutely killing it in Hollywood right now. Picture: Getty Images

The brand unveiled Rose’s campaign with a billboard in New York, with Urban Decay stocked in Mecca Cosmetica stores Down Under.

Original URL: https://www.news.com.au/lifestyle/beauty/face-body/ruby-rose-is-the-new-face-of-urban-decay-makeup/news-story/730aefeaddf6bca8726d223a199a1f44