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‘Cash me ousside’ girl launches merchandise store to cash in on viral fame

THE girl at the centre of the “Cash Me Ousside” meme has racked up 3.2 million Instagram followers. Now she’s cashing in. Howbow dah.

'Cash me ousside' girl Danielle Bregoli

THE teenage girl at the centre of the “Cash Me Ousside, How Bow Dah” meme has launched an online merchandise store to cash in on her viral fame.

Danielle Bregoli, 13, became an internet celebrity after appearing on an episode of Dr. Phil titled “I Want To Give Up My Car-Stealing, Knife-Wielding, Twerking 13-Year-Old Daughter Who Tried To Frame Me For A Crime”.

During the episode, the ghetto-talking youngster attempted to challenge all the “hoes” in the audience to a fight, uttering her now famous catchphrase.

Bregoli now has a verified Instagram account with 3.2 million followers, a Facebook fan page with more than 800,000 likes, an official Twitter account and even an online store selling a wide variety of tasteful “Cash Me Ousside” memorabilia.

Items range from $US30 for shirts and $US65 for hoodies to $US250 for a “woven photo blanket” featuring Bregoli’s face, described as “great after a bath, when watching a movie at night or for sleeping”.

A gold-rimmed ceramic photo plate, an “ideal gift for Mother’s Day, Father’s Day, Valentine’s Day, Grandparent’s Day or any holiday or special occasion”, will set you back $US25, while $US38 will get you a 252-piece “premium photo puzzle”.

Bregoli teamed up with Los Angeles-based design firm PizzaSlime to create the range. It’s not clear how much Bregoli has made so far from her Shopify store — products will begin shipping on February 20 — but it’s clear she intends to milk every ounce out of her new-found fame.

On Instagram, reaction to her merchandise line was mixed. “I’m buying it all,” wrote one fan, with others adding “bday present ready” and “get me one how bow dah”. “Babygirl making moves,” wrote another.

Some were less impressed. “Anyone remember the episode of The Simpsons where Bart’s catchphrase ‘I didn't do it’ got him all famous and then people were over it? Yeah, this chick is next,” wrote one sceptic. “Omfg. How did u go so fricken famous from saying one line on Dr. Phil?,” asked another.

Most recently, Bregoli and her mother were kicked off an aeroplane at LAX on Monday evening after getting into a fight with fellow passengers. The pair were returning from filming a follow-up episode of Dr. Phil, set to air this Friday.

frank.chung@news.com.au

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Original URL: https://www.news.com.au/finance/small-business/cash-me-ousside-girl-launches-merchandise-store-to-cash-in-on-viral-fame/news-story/89a3d577907314a71efeef7cdfe06a1a