Viral videos you didn’t realise were ads
THEY make us laugh and they often move us to tears, but there is more to these viral videos than meets the eye. And the marketing behind them is genius.
Media
Bishop ‘burns holes into back of skulls’
FREED journalist Peter Greste has made a hilarious crack at Foreign Minister Julie Bishop, affectionately comparing her to The Terminator.
Where people are reading more newspapers
IT MAY be hard to believe but somewhere in the world, people are actually reading more newspapers now than before. Here, the printed word is booming.
How to become a mega millionaire
SHE’S a sharp-witted, self-effacing and outspoken reality TV star. But that’s not how she became a self-made millionaire.
Coke red-faced after second Nazi gaffe
HOW could Coke let it happen again? Coca-Cola has been forced on the back foot after yet another Nazi-related blunder.
‘It’s not that I’m afraid. Really’
A CYCLONE sandwich. Hep A berries. We’ll admit — there was a lot that wasn’t palatable about this week. But thankfully, we have Charles Firth to help us digest it.
Is this proof the ABC is biased?
IT WAS an uncompromising TV moment that left the Treasurer rattled and helped to derail the government’s Budget agenda.
Fired Sony boss lashes out at celebrities
AMY Pascal, the boss of Sony films, has unleashed on celebrities after getting sacked over the embarrassing leaked emails scandal.
Marketing stunts that went so wrong
THERE’S nothing quite like a marketing stunt gone oh-so-wrong. But this isn’t your rogue hashtag, it’s more like riots, disease and molotov cocktails.
Siege shows labelled ‘exploitative’
THEY may have been a ratings bonanza for Seven and Nine, but the Sydney siege interviews haven’t gone down well with everyone who watched last night.
‘We will hunt down Twitter trolls’
TWITTER’S CEO has admitted in a leaked memo that the company ‘sucks’ at dealing with online harassment but has vowed to hunt down trolls.
Meet the real losers of the Super Bowl
JEEP is under fire for an ad showing a Muslim woman in a headscarf and Nationwide was criticised for one on dying kids. What’s OK on sport’s big day?
The 10 best ads from Super Bowl XLIX
IT MAY be Super Bowl day today but it doesn’t mean you care about the game. At all. So check out what everyone will really be talking about — the amazing ads.
‘Dear A**hole, here’s your bill’
TELL us what you really think. This company has been left red-faced after a customer’s name was changed for trying to cancel their service.
‘What is internet, anyway?’
REMEMBER when we used to be confused about the internet? One TV superstar has had her ‘huh?’ moment captured to be shown on the biggest night on TV.
Why Triple J should have played Tay Tay
AS A loyal listener for more than a decade, I think Triple J made a big mistake in excluding Taylor Swift from its Hottest 100 countdown.
Viewers turning off ABC in droves
AUDIENCES across the board have turned off the national broadcaster at three times the rate of commercial channels, ratings figures show.
Un-Australian? Kekovich rant gone
WHAT’S Australia Day without a Sam Kekovich rant? We’ll soon find out as the outspoken Aussie is replaced as the face of the lamb ads this year.
University has never looked sexier
A UNIVERSITY ad campaign has been criticised for being light on learning but heavy on shots of nubile undergrads hooking up. Watch it here.
The best Super Bowl ads so far
SUPER BOWL ads are renowned for being the best of the best. We’ve rounded up some of the best spectacles so far this year.
You can’t enter Parliament in this T-shirt
SOMEONE was stopped from entering Parliament House today because he was wearing a T-shirt. Not just any T-shirt, mind you.
Is this the end of the Page 3 girl?
IT’S a tradition of the most titillating kind. For 45 years, UK tabloid The Sun has featured topless models on Page 3. But are the sexy spreads now a thing of the past?
How a photo of Clooney closed a newspaper
IT WAS a simple picture and headline that would barely raise eyebrows in many parts of the world. But some conservatives in Iran took offence over this photo of George Clooney.
Twitter hackers declare World War III
HACKERS have used the accounts of high-profile media organisations to announce the start of World War III, in a fresh Twitter breach.
Family bids for ‘Je suis Charlie’
A MELBOURNE family trust is trying to cash in on the Paris terror attacks by applying to trademark the phrases “Charlie Hebdo” and “je suis Charlie” in Australia.
What’s up with Macca’s weird new ad
MACCAS has made some pretty good ads in the past, persuading us to stuff ourselves full of Big Macs and french fries. But its new ad is just plain odd.
Hoyts bought by Chinese billionaire
CINEMA chain Hoyts has been bought out by a Chinese billionaire’s British Virgin Islands-based investment fund.
Alan Jones heading to Fairfax
YES, this is really happening. 2GB talkback presenters Ray Hadley and Alan Jones will soon be working for Fairfax.
Aussie company begs customers for money
THIS could be the end of this media business. You know you’re in trouble when you have to ask your customers to give you money after shareholders said ‘no thanks’.
Story of $72m teen trader unravels
HE was the schoolkid who claimed to have made tens of millions by trading stocks on his lunch break. But there was just one problem — he made it all up.
Original URL: https://www.news.com.au/finance/business/media/page/44