Kim Kardashian accused of heavily editing lingerie photo for Skims

Fans have accused Kim Kardashian of heavily editing her latest photo, with many pointing out that they “don’t recognise” her.

Kim Kardashian has been accused of over-editing her new lingerie photo as she flaunts her tiny waist.

Fans have continued to voice their concern for the reality star’s thinning frame, The Sun reports.

The mother-of-four’s lingerie photo was posted to her shapewear brand, SKIMS, Instagram account.

The billionaire business owner can be seen rocking a platinum blonde bob in the snap, along with a grey bra and matching “butterfly thong.”

Kim also showcased her slim frame while wearing the two-piece, with her minuscule waist and chiselled abs on full display.

“COMING AUGUST 30: STRETCH SATIN,” the caption read.

It continued: “Get ready to get everyone’s attention in our new line-up of glossy intimates and foundations made of super silky, luxe satin that hugs your curves.”

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Kim Kardashian's latest lingerie photo has caused a stir, with many saying it doesn’t look like her.

The SKIMS ad was re-posted on a Kardashian-dedicated Reddit board where some critics noticed something off about Kim.

A Redditor in the comment thread questioned: “Who is that?” with another adding, “Is that Kim?”

“I don’t recognize (sic) Kim here whatsoever,” one critic reacted.

“It’s because her head is so poorly Photoshopped,” replied another.

Kardashian fans continued to suggest Kim’s photo had undergone an excessive amount of retouching.

One user said: “New product. New face. Every release also unveils a new Kim.”

Another added: “The only ‘stretch’ I see is that we’re supposed to believe that’s Kim’s real face (and arm).”

Kim recently sparked concerns when she appeared to look smaller than her sister Kendall Jenner, 26, in a new video.

It kicked off when a fan took to an online forum to share a fan video of the red carpet at the Kylie Cosmetics event in Los Angeles on Friday.

The Kardashian family at Kylie Jenner's recent cosmetics event.

The short clip included Kim, Kendall, Khloe, 38, and mum Kris, 66, all mingling with one another.

Kim, who wore an all-black tight ensemble, stood next to her younger sibling Kendall, who rocked a form-fitting cami dress.

On thread, the user wrote: “Am I crazy or does Kim look smaller than Kendall?”

Fans were quick to respond as one wrote: “Kim’s butt is exactly the same size as Kendall which is not normal knowing Kim is known for her big butt.

“They really are shifting to skinny … it’s kind of [scary] how much they can change.”

The Hulu star, who once revealed she sprays her food with Windex to control her eating urges, has been slimming down of late.

Kim became famous for her curvy figure. Picture: Stefani Reynolds / AFP

Back in May, the star revealed that she cut out carbs and sugar on an intense diet to fit into her Met Gala dress, originally worn by Marilyn Monroe.

Kim ended up losing 7kg to fit inside the dress and soon received backlash.

However, The Kardashians alum was quick to respond to the criticism as well as the concern.

“If I was starving and doing it really unhealthy, I would say that, of course, that’s not a good message,” Kim told Allure in an interview.

“But I had a nutritionist, I had a trainer. I have never drunk more water in my life.

“I don’t see the criticism for other people when they lost weight for roles — they are [considered] geniuses for their craft.”

The former E! star added: “There are so many things out there that are so not accurate and not true.”

Kim recently revealed her overall body fat percentage was in the "athlete category". Picture: Instagram

Meanwhile, The U.S. Sun exclusively revealed that Kim’s family is worried that she’s losing too much weight and is “barely sleeping.”

“She’s the skinniest she’s ever been and barely sleeping,” the insider said.

“Her family knows that a lot of this is her rebounding from a very controlling marriage, and her determination to show Kanye [West] how much better she is doing without him.”

Kim filed for divorce from Kanye West, 45, in February 2021, but some followers believe the pair is back together despite their nasty feud- the former partners share four kids.

The TV personality dated former Saturday Night Live star Pete Davidson, 28, for nine months but just recently ended that relationship.

This story originally appeared on The Sun and was reproduced with permission