NewsBite

New research reveals what mums really want for Mother’s Day

Forget lavish gifts this Mother’s Day, new research shows what mums really want on their special day, and the good news is it won’t cost you a cent.

Kate Ruff with her kids Miranda, 4, and Cooper, 6. Picture: Nicole Cleary
Kate Ruff with her kids Miranda, 4, and Cooper, 6. Picture: Nicole Cleary

Forget lavish gifts this Mother’s Day — new research shows all mums want is an “I love you” from their kids.

The research — out Sunday — shows 86 per cent of mums would love a handwritten card on their special day.

Mums living in regional areas were slightly more likely to welcome such a gesture than their city counterparts.

MEET AUSTRALIA’S FIRST FEMALE SEARCH-AND-RESCUE PILOT

HOW ‘LOVE IS IN THE AIR’ SAVED JOHN PAUL YOUNG

JANE’S MISSION TO HELP ADDICTION’S MOST INNOCENT VICTIMS

Almost two-thirds of mums would also love a handmade gift.

Australia Post executive general manager Nicole Sheffield, whose organisation commissioned the study, told the Sunday Herald Sun: “It really is the simple things like a beautiful message in a card or spending time with loved ones that make the day complete.”

Kate Ruff’s kids Cooper, 6, and Miranda, 4, making her a Mother’s Day card. Picture: Nicole Cleary
Kate Ruff’s kids Cooper, 6, and Miranda, 4, making her a Mother’s Day card. Picture: Nicole Cleary
Kate Ruff with her kids Miranda, 4, and Cooper, 6. Picture: Nicole Cleary
Kate Ruff with her kids Miranda, 4, and Cooper, 6. Picture: Nicole Cleary

“There’s no more powerful way to show your mum how much you care than through a handwritten card or a homemade gift,’’ she said.

Lilydale‘s Kate Ruff, mum to six-year-old Cooper and four-year old Miranda, said a card from her children was the perfect Mother’s Day gift.

“I think handwritten cards have far more sentimental value than a gift from a store,” Ms Ruff said.

“Cards that your kids make also capture where they are in time, it’s a really special thing to me.

“Cooper and Miranda are both very creative and I love getting their cards.”

A thousand adults nationwide were surveyed for Australia Post’s study.

On average, 71 per cent of Aussies take at least 5 minutes to consider what they write on their mum’s card while 11 per cent spend pondered their words for more than 15 minutes.

Regional mums were more likely to receive a card and be visited by family than mums in the city.

Mother’s Day is on Sunday May 12.

samuel.bunn@news.com.au

Add your comment to this story

To join the conversation, please Don't have an account? Register

Join the conversation, you are commenting as Logout

Original URL: https://www.heraldsun.com.au/news/victoria/new-research-reveals-what-mums-really-want-for-mothers-day/news-story/5197de6a3d4b2ed27ef24ca6774e3732