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Shoppers and retailers set to cash in on traditional US Black Friday sales in Australia

LOOKING to cash in on the Black Friday sales? Here’s how we’re tackling the shopping extravaganza in Australia, from Chadstone to big online retailers.

Chadstone shoppers on the prowl for bargains at the Black Friday sales. Picture: David Caird
Chadstone shoppers on the prowl for bargains at the Black Friday sales. Picture: David Caird

IT’S not just Halloween that Aussies have adopted from the US, with a record number of shoppers and retailers set to cash in on the traditional Black Friday sales following Thanksgiving.

While the international shopping extravaganza hasn’t hit the frenetic levels of America, more local retailers are getting on board and offering more discounts and deals.

CHRISTMAS SHOPPING IN NOVEMBER

CHADSTONE BEFORE IT WAS A SHOPPING CENTRE

Chadstone shopping centre is featuring Black Friday deals for the first time this year, with 25 per cent of stores offering specials.

Chadstone shoppers can cash in on Black Friday for the first time. Picture: David Caird
Chadstone shoppers can cash in on Black Friday for the first time. Picture: David Caird

General manager Fiona Mackenzie said foot traffic had already grown 4 per cent for November and the centre was expecting a bumper weekend on the back of the offers.

“Continuing the early Christmas shopping trend, 25 per cent of Chadstone stores will for the first time offer Black Friday sales this Friday, in a nod to the American Thanksgiving-Black Friday.

Having not promoted Black Friday sales at all in 2016, 12 months later, there will be more than 70 offers at Chadstone retailers,” she said.

Country Road Group chief executive Scott Fyfe said brands including Country Road, Mimco and Witchery would also be discounting across the weekend to tie in with what has become a global shopping weekend.

Both Myer and David Jones are expecting record crowds in store and online.

More local retailers are getting on board each year. Picture: David Caird
More local retailers are getting on board each year. Picture: David Caird
Inside Your TV: Why It Might Cost More Next Black Friday

Myer executive general manager of stores Tony Sutton said the Super Cyber Weekend had run for the past two years.

“Aligning our Super Cyber Weekend with these international sales events ensures we remain competitive,” he said.

Geelong-based global brand Cotton On Group was an early adopter of Black Friday, first in its US stores in 2009 and more recently in Australia, chief financial officer Michael Hardwick said.

“As the kick-off to the festive season, Black Friday has continued to build momentum over the last few years in ­Australia and other global markets and we look forward to providing our customers in these regions with incredible offers for the fourth year in a row,” he said.

Amazon Australia’s rumoured soft launch at 2pm today is also fuelling the shopping frenzy. According to IBISWorld senior industry analyst Kim Do, Amazon’s imminent arrival into Australia is set to shake up the retail sector this weekend and beyond.

kim.wilson@news.com.au

ADVERTISED BLACK FRIDAY DEALS

Amazon: Up to 58 per cent off Amazon Echo

JCPenney: Up to 25 per cent off Nike clothes and shoes

Macy’s: Flat rate $26 shipping to Australia

ASOS: Up to 60 per cent off shoes, accessories, jeans and chinos

Book Depository: Up to 61 per cent off, free shipping

eBay: Up to 70 per cent off, price match guarantee

Best Buy: Up to 20 per cent off Samsung Smartwatch

Target: Up to 50 per cent off top toy brands

GAP: 50 per cent off everything, no exclusions

Toys ‘R’ Us: 25 per cent off Disney/Pixar toys

Nordstrom: Up to 40 per cent off shoes and accessories

Banana Republic: Up to 40 per cent off, free shipping over $US50

Urban Outfitters: 20 per cent off entire purchase for new members

Barnes & Noble: Up to 20 per cent off orders over $US50

Walmart: Up to 33 per cent off PlayStation 4 1TB

AliExpress: Up to 50 per cent off electronics

Microsoft: Up to 15 per cent off Surface Pro Bundle

Expedia: Up to 50 per cent off selected hotels

Myer: Up to 50 per cent off clothing, beauty and accessories

David Jones: 25 per cent off for card members

Catch.com.au: Up to 80 per cent off games and electronics

The Iconic: Up to 61.6 per cent off shoes and accessories

Sephora: Up to 30 per cent off during Spring Sale

Intrepid Travel: Up to 30 per cent off more than 800 trips

Webjet: Discounted Qantas flights to the UK, China, New Zealand

Priceline: 50 per cent off cosmetics, free shipping over $100

Cotton On/Typo: 30 to 50 per cent off everything sitewide

Missguided: 50 per cent off everything until Sunday

JB Hi-Fi: More than 33 per cent off Ultra HD TVs

Bing Lee: $40 cashback on Nespresso machines + $40 coffee credit

Kogan: Up to 54 per cent off Apple, 80 per cent off manchester

Dick Smith: Up to 52 per cent off office essentials

Harvey Norman: Up to 20 per cent off iPads and laptops

Chemist Warehouse: Up to 80 per cent off fragrances

OPSM: 20 per cent off sunglasses

Sol Sana: 20 per cent off selected shoes

From St Xavier: 15 per cent of sitewide

Nasty Gal: 50 per cent off everything

Wotnot : 30 per cent off sunscreen, free wipes with each purchas

Sydney Salon Supplies: Up to 60 per cent off GHD hair straighteners

Gilded Cage: 30 to 50 per cent off storewide, free shipping over $50

Bordeaux Candles: 20 per cent off storewide, free scented beads over $50

Angel Jackets: Up to 30 per cent off movie costume replica jackets

InStitchu: 15 per cent off suits and shirts storewide

Boohoo: 50 per cent off everything

Baby Bunting: More than 40 per cent off car seats

Matt Blatt: Up to 70 per cent off furniture and homewares

Lorna Jane: Up to 40 per cent off in-store and online

Dissh Boutiques: 20 per cent off full-price styles

The Body Shop: Up to 50 per cent off selected items

Millers: 50 per cent off full-price items, excluding shoes

Tech21: Up to 75 per cent off cases for iPhone, Pixel and Galaxy

Domino’s: Delivery deal specials, 33 per cent off SMS and app orders

with Frank Chung

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Original URL: https://www.heraldsun.com.au/news/record-number-of-shoppers-and-retailers-set-to-cash-in-on-traditional-us-black-friday-sales-in-melbourne/news-story/5a80ee98bcdafdb205da7f0307f5f609