Who are they: Victoria’s biggest Instagram influencers of 2023 ranked
From celebrities to relatable mums, cleaning trick gurus to fashion models, these are Victoria’s top Instagram influencers. See who ranked number one.
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They’re the A-list celebrities of the Instagram generation — the ex-Maccas employees, school teachers, young mums and reality TV stars who share an insight into their envious lifestyle with millions of followers all around the world.
More and more young Australians dream of becoming a social media superstar everyday, with more than half of Gen Z girls saying they would quit school or a ‘normal job’ to become an influencer if given the opportunity.
Chantel Mila, who took the internet by storm sharing home organising and styling tips when she started creating content on social media, said her journey had been “a lot of fun”.
“I started my channel back in 2020, and at that time, I had an audience of like 14 people,” she said.
“I started sharing tips and tricks to help people manage their time and create these really beautiful spaces around the home. And the response I received from those posts was just amazing.”
The Melbourne-based home tips expert now has a massive organic following of 1.5 million on Instagram and advises budding influencers to “find a topic you are really passionate about”.
“It‘s really easy to create every day when you love what you do, and you love what you’re putting out into the world,” she said.
The mum-of-two said being named one of the top 100 Victorian Instagram influencers felt surreal.
“I started creating with the intention to help people, and it‘s such a joy to be able to do that every day, and I’m just so appreciative of the community that is built.”
Another influencer Shelby Sherritt, a ceramic artist from Ballarat with 924,000 followers, creates content around pottery.
“I share my passion with people in the most authentic way I know how and just really build a community around that passion,” she said,
Mother-of-two Laleh Mohmedi of Melbourne transforms healthy meals into fun characters and has garnered a following of 264,000 said consistency is key to success on Instagram.
“My biggest advice is to post consistently and not worry about everything being perfect. That‘s one of my biggest problems. Like everything has to be perfect in my videos, and Instagram used to be about that when it was just images, but now it’s just raw,” she said.
Foodie Sarah Brown of Melbourne shares her healthy recipes with her 172,000 followers said it took time to get where she is.
“It was a long time of no growth for about four or five years. And then in June last year, I had a couple of videos go viral, and I got 100,000 followers in 30 days,” she said.
The food blogger said testing different styles of editing videos could help the audience grow.
“If you‘ve been doing a style for a couple of months and you haven’t seen any results, it’s time to change your style because it’s definitely not too late for anything to go viral,” she said.
With many young Australians trying to break into the social media influencers arena, we have created and ranked the top 100 Victorian influencers of 2023.
Victoria’s top Instagram Influencers:
100. Grace Mulgrew - @gracesworldofficial
Instagram followers: 81k
Melbourne teen Grace Mulgrew grew to social media fame in 2012 with producing storyline videos of Barbie dolls.
The teen has now branched out to vlogging with her two YouTube channels “Grace’s World” which has 2.78 million subscribers and “Grace’s Room” which has about 900,000 subscribers.
99. Jeff van de Zand - @jjzandt
Instagram followers: 83.4k
Jeff from Melbourne gained popularity accidentally for lip-syncing to political debates and making political parody in 2020 and has been nominated for an AACTA award for Best Digital Creator in 2022.
With more than 83,000 followers on Instagram and 133,000 followers on Tik Tok, Jeff van de Zandt has become one of well-known Australian Tik Tok stars.
98. Jasmine - @jasminetxo
Instagram followers: 92.6k
With 94,400 followers on Instagram, 5.8 million followers on Tik Tok and 29,700 subscribers on Youtube, it’s hard to miss Jasmine’s creative short-form content on social media.
From Melbourne, Jasmine gained popularity from her dance videos, comedy skits and vlogs and was a finalist “I‘m A Creator” Contest at VidCon Australia in 2018.
97. Ailene Wu - @melbfoodieee
Instagram followers: 104k
The face behind @melbfoodieee, Ailene is one of the most successful food accounts in Melbourne.
She shares her love of food and the top spots to eat in Melbourne.
96. Emmylou MacCarthy - @emmylou_loves
Instagram followers: 119k
Originally starting off as a chef and sharing her recipes with the world, Emmylou MacCarthy has added executive producer, presenter to her resume that includes being a social media powerhouse and mother.
Born in Perth and now based in Melbourne, Emmylou has over 119,000 followers on Instagram.
95. Seda Sekman - @seda_sekman
Instagram followers: 147k
Business Student at Swinburne University of Technology and social media star has 325,700 followers on TikTok and 147,000 on Instagram
The 22-year-old shot to fame with her dance choreography.
94. Elias Black - @myfriendelias
Instagram followers: 147k
Elias Black rose to fame after starring on Love Island Australia.
The fashion model has more than 147,000 followers on Instagram and often posts his fitness journey and travels.
93. Antonia Apostolou - @antoniaapostolou
Instagram followers: 155k
From Melbourne, Antonia Apostolou is a fashion model and a lifestyle blogger.
The model has over 155,000 followers on Instagram and 137,000 on Tiktok.
92. Lleyton Hewitt - @lleytonhewitt89
Instagram followers: 158k
Australian tennis player Lleyton Hewitt and former world No. 1 tennis player has 158,000 Instagram followers.
The tennis player often gives this followers a sneak peak into his personal life as well behind-the-scenes of the Tennis.
91. Aubri Ibrag - @aubribrag
Instagram followers - 159k
The model and beauty and make-up Youtuber has 159,000 followers on Instagram.
90. Joel Bergs - @joel_bergs
Instagram followers - 163k
The 33-year-old Melbourne internet comedian got his start with viral fame on Vine, amassing more than 290,000 followers before the application was closed.
Since then, the jokester successfully migrated to TikTok where he is followed by 11.6m fans.
On YouTube, Joel has 332K subscribers.
89. Sarah Brown - @sezzy.brown
Instagram followers: 172k
A vegan food blogger and influencer, Sarah Brown is a food photographer and cook who creates short-format video content showcasing healthy recipes.
The Melburnian has 172,000 followers on Instagram and 151,300 on TikTok
88. Bijay Baniya - @bijju321
Instagram followers: 187k
Nepal born choreographer who now lives in Melbourne went viral on TikTok for posting slow motion videos of him doing short hip-hop routines
He has 187k followers on Instagram and 9.6 million on TikTok.
87. Ann Reardon - @howtocookthat
Instagram followers: 188k
Ann Reardon is the host of the successful baking Youtube series How To Cook That that started out in 2009.
Since then, the certified scientist and dietician has gained over 188,000 Instagram followers and 4.2M subscribers on Youtube.
86. Olivia Molly Rogers - @oliviamollyrogers
Instagram followers: 205k
Melbourne-based influencer Olivia Molly Rogers won the Miss Universe Australia in 2017 before heading national campaigns and writing a book.
She is also a qualified speech pathologist.
85. Tully Smyth - @tee_smyth
Instagram followers: 219k
A contestant on Big Brother Australia season 14, Tully takes her followers with her through all her adventurous world exploring.
Tully is from Prahran, Victoria.
84. Maria Thatill - @mariathattil
Instagram followers - 229k
Crowned the Miss universe Australia, Maria Thatill is a Indian-Australian media personality and author who lives in Melbourne.
A lifestyle influencer and blogger, Maria is an advocate for LGBTQIA+ rights.
83. Courtney Melba Barnett - @courtneymelba
Instagram followers - 283k
Rising to fame in 2012 with her debut I’ve Got a Friend Called Emily Ferris, Courtney has become a household name.
The Melbourne songwriter and singer has 238,000 followers on Instagram and 11,600 on Tiktok.
82. Jess Liemantara - @_jesslemon_
Instagram followers: 245k
From Glen Waverley in Melbourne, Jess rose to fame after appearing on Masterchef Australia in 2020.
The 24-year-old pasty chef was born in Perth but now calls Melbourne her home.
81. Liss Rawson - @lissrawson
Instagram followers: 247k
Married At First Sight star Melissa met her husband on the season 10 of the show is now a mum to twin boys
She shares her motherhood journey and relatable mom videos.
80. Tommy Little - @mrstommylittle
Instagram followers - 275k
Tommy is one of the most popular Australian comedians.
A radio jockey and TV show host, there's very little, Tommy cant do with a following of 247,000 on Instagram.
79. Lisa De Sanctis - @lisa_desanctis
Instagram followers - 250k
With a strong following of 250,000 on Instagram and building presence on TikTok, Lisa De Sanctis is a digital content creator
She changed careers from being a women’s health physiotherapist to fashion/travel/lifestyle blogger and digital content creator who is based in Melbourne, Australia.
78. Sophie Shaw - @sophiecachia_
Instagram followers: 264k
A former journalist and the daughter of former AFL player Robert Shaw, Sophie has over 264,000 followers on Instagram.
Sophie shares her motherhood journey candidly with her followers.
77. Laleh Mohmedi - @jacobs_food_diaries
Instagram followers: 264k
Melbourne-based food artist and mom of two and the face behind Jacob’s Food Diaries.
She keeps her 264,000 followers hooked with creating nutrient-packed healthy food into incredible meals for her kids.
76. Sam James Wood - @samjameswood
Instagram followers - 268k
Sam Wood is a leading health and fitness expert who rose to fame on the Bachelor.
A former Bachelor star is now a multi-millionaire after selling his fitness program - 28 by Sam Wood - to genetics group myDNA.
75. Gronya Somerville - @gronyasomerville
Instagram followers - 268k
The popular Australian badminton player has 268,000 followers on Instagram.
Gronya has won nine Oceania Championships titles, which inclide six in the women’s double and three in the mixed doubles.
The Victoria University alum specialises in doubles and holds a strong Instagram influence.
74. Kirsty Lee - @kirsty_lee__
Instagram followers - 268k
A single-mother of one shares her motherhood journey with her followers authentically, be it being a single mum or IVF and women’s health.
Kristy Lee has a following of 268,000 on Instagram.
73. Carla Florencia - @iamcalu
Instagram followers: 274k
Carla Florencia is a digital creator and model.
Born and raised in Buenos Aires, Argentina, the interior and graphic designer now calls Melbourne her home.
72. Kathryn Tan - @kathryynn
Instagram followers: 277k
From Melbourne, Kathryn is a fashion, beauty and lifestyle influencer in the industry since six years.
She is also a full time lawyer and make-up artist.
71. Kim Muhovics - @kim_muhovics
Instagram followers: 277k
Kim posts everything from fashion, beauty and lifestyle.
Kim is also a certified makeup artist.
70. Heidi Moustafa - @heidimoustafa
Instagram followers - 284k
The 27-year-old is makeup Artist & Beauty Blogger from Melbourne has over 285,000 followers on Instagram.
The beauty mogul, who is also a new mum, has shared her struggle with acne with her followers and has been celebrated.
69. Jamie Perkins - @jamieperkins
Instagram followers: 285k
A single father to two girls makes vlogs with his family.
The cat and car enthusiast has over 286,000 on Instagram and over 1.7 million subscribers on Youtube.
68. Hannah Weir - @_hannahweir_
Instagram followers - 288k
With an instagram following of 288,000 Melbourne mindfulness influencer Hannah Weir is all about wellness and appreciating the small things in our lives
The 20-something-year-old influencer is dominating Victoria’s wellness community while working her job as a marketing assistant when she’s not online.
67. Shelby Sherritt - @shelby.sherritt
Instagram followers: 294k
Shelby is a breakout social media star with over 1.9 million followers on TikTok and 294,000 followers on Instagram.
Shelby is a pottery artist and operates from her Ballarat pottery studio, where she also creates pottery content for her many followers.
66. Hannah Horval - @hannahorval
Instagram followers - 295k
The popular Instagram influencer has 295,000 followers on Instagram and owns her own fashion brand.
The daughter of former Aussie Rules footballer Mark Oval was a cheerleader for nine years before raising to fame on social media.
65. Paige Mills - @bikerbiddie
Instagram followers - 295k
Paige Mills has a strong social media presence with over 92,000 followers on TikTok and 296,000 on Instagram.
Paige is a nurse, business owner and powerlifter and trains for triathlons and takes her followers on the journey with her.
64. Mae-Aynsley Logan - @maedelacernalogan
Instagram followers - 299k
The popular Philippines personality who now calls Melbourne her home has 299,000 followers on Instagram.
The mum and former reality television star shares her dance moves with her followers.
63. Josh Addo-Carr - @joshaddocarr
Instagram followers - 299k
Josh Addo-Carr is an Australian professional rugby league footballer with an strong Instagram presence.
The Canterbury-Bankstown Bulldogs winger shares the behind-the-scenes from his workouts and his personal life.
The ex-Melbourne NRL star called Melbourne his home for five years until he moved to the Canterbury-Bankstown Bulldogs just last year.
The sportsman called Melbourne home for five years.
62. Jasmine Anita Branca - @jasmine.anita.branca
Instagram followers - 305k
Martial artist and recent mum from Melbourne rose to fame after posting Taekwondo training videos.
Jasmine Anita Branca has 305,000 followers on Instagram and 2.9 million on TikTok.
61. Michael Brunelli - @mbrunelli
Instagram followers - 311k
A former participant on Married At First Sight, Michael Brunelli has 307,000 followers on Instagram and 149,000 on TikTok.
Married to Martha Kalifatidis, who he met in the season 6 of MAFs in 2018, they are the longest-running couples from the show.
60. Laura Henshaw - @laura.henshaw
Instagram followers - 307k
Entrepreneur and social media personality Laura has a following of 307,000 on Instagram.
She shares with her followers recipes and promotes healthy lifestyles.
59. Shania Salsabila - @_shaniasalsabila
Instagram followers - 317k
With 317,000 followers on her Instagram, Shania is a well-known social media model.
The Jakarta-born model calls Melbourne her home after finishing her masters from Deakin University.
58. Frenchy AKA Benjamin French - @sungaattack
Instagram followers - 319k
Frenchy is a popular Australian comedian who switched lanes from being a substitute teacher to a comedian.
The comedian has 319,000 followers on Instagram and 1.3 million on TikTok.
57. Anna McEvoy - @annamcevoy21
Instagram followers - 327k
Winner of Love Island season two, Anna McEvoy has 327,000 followers on Instagram.
Recently engaged to her boyfriend, Anna has become on of Australia’s top content creators, from fashion and beauty, health and lifestyle, to family, friends and relationships shares everything with her followers.
56. Chloe Roberts - @chloe.roberts__
Instagram followers - 333k
Melbourne fitness mogul on social media, Chloe Roberts has a following of 333,000 on Instagram and 1.2 million on TikTok.
Chloe who often posts fashion and lifestyle content on Instagram, started her career with a Youtube channel in 2015.
55. Luke and Sassy Scott - @lukeandsassyscott
Instagram followers - 342k
The Melbourne brothers who pull crazy pranks on each other rose to fame after their hilarious videos went viral on TikTok.
The brothers have a whooping 2.3 million followers on Tik Tok and 337,000 on Instagram.
54. Jessica Brody - @jessica_brody
Instagram followers - 343k
Jessica from Melbourne rose to fame after appearing on season seven of The Bachelor Australia Season 3 of Bachelor in Paradise Australia.
Jessica is also a tattoo and make-up artist.
53. Luke Kidgell - @lukekidgell
Instagram followers: 349k
The Australian comedian, from Melbourne, went viral on Instagram with his political satire videos
52. Clare Verrall- @clareverrall
Instagram followers - 357k
Animal Activist and TV personality who rose to fame after being a cast member on Married at First Sight.
The Melburnian has 357,000 followers on Instagram.
51. Tina & Fam - @hangrybynature
Instagram followers - 362k
Creators of Hangry By Nature — Tina and Andy run the very fun family travel and food instagram account with 361,000 followers.
The duo has over 1.8 million followers on TikTok.
50. Andy Lee - @andytomlee
Instagram followers: 371k
Andy of “Hamish and Andy” from Melbourne has 371,000 followers on Instagram.
The musician turned comedian went to University of Melbourne, where he met his comedic partner Hamish Blake.
49. Dannii Minogue - @danniiminogue
Instagram followers - 362k
The famous Tv personality and singer, Danni Minogue has 386,000 followers on Instagram.
The fashion and entertainment icon is also the youngest sister of Aussie star Kylie Minogue.
48. Hugo Hammond - @hugo_hammond_
Instagram followers: 388k
Hugo rose to fame after appearing on Love Island in 2021.
The former Physical Education teacher calls Melbourne home has over 456,000 followers on TikTok and 388,000 on Instagram.
47. Tess Homann - @tessshomann
Instagram followers 392k
Melbourne based model Tess Hooman is a fashion and lifestyle influencer.
She has a following of 392,000 on Instagram and 69,600 on TikTok.
46. Mocha Pom - @mochapom_
Instagram followers - 393k
Mocha, the black and tan pomeranian has become a celebrity of its own kind
The pup has 392,000 followers on Instagram and whooping 14.2 million on TikTok.
45. Jade Woodd - @panaceas_pantry
Instagram followers - 415k
Originally from Cockatoo, Victoria, Jade posts plant based recipes on her Instagram and has a following of 415,000.
44. Matt Preston - @mattscravat
Instagram followers - 418k
The famous Master Chef Australia judge and food critic, Matt has a following of 418,000 on Instagram.
English-Australian chef also has TikTok with a following of 66,100.
43. Atis Paul - @atispaul
Instagram followers - 425k
Melbourne based TikTok star known for his short videos has 425,000 followers on Instagram and 1.4 million on TikTok.
42. Will Sparks - @will_sparks
Instagram followers - 435k
The Australian DJ that made his mark in the industry with his 2013 single Bring It Back has 435,000 followers on Instagram.
Born in Melbourne, Will went to Camberwell High School and Caulfield Grammar in Melbourne before dropping out in Year 11 to pursue his passion in the music industry.
41. Steph Strings - @stephstringsmusic
Instagram followers - 441k
Melbourne based singer-songwriter, who is originally from Philip Island has 440,000 followers on Instagram and 141,000 on TikTok.
The guitarist is also touring Europe and UK in 2023.
40. Sarah Todd - @sarahtodd
Instagram followers - 446k
The Indian-Australian celebrity chef is also a restaurateur and cookbook author.
Sarah rose to fame after being a finalist on Masterchef Australia in 2014 has a following of 446,000 on Instagram.
39. Adam Milardovic - @adammilardovicc
Instagram followers - 452k
The ex-Maccas employee rose to fame making short videos pranking people and doing impersonation.
He is known for doing vox pops and doing impromptu interviews with strangers. Adam has a following of 451,000 on Instagram and 10 million on TikTok.
38. George Calombaris - @gcalombaris
Instagram followers - 461k
The famous celebrity chef and alum of the Masterchef judges, George has a following of 461,000 on Instagram.
37. Meika Woollard - @meikawoollard
Instagram followers - 489k
Australia’s veteran model and actor from Victoria, who started her career at the age of three has 489,000 followers on her Instagram.
36. Daen Lia - @daenskitchen
Instagram followers - 504k
A recipe developer from Melbourne, Daen has a following of 504,000 on Instagram and 1.9 million on TikTok.
Daen is known her her delicious recipes which are showed with her amazing digital content creation.
35. Harvey Petito - @harveypetito
Instagram followers - 511k
The 19-year-old teen model and actor has a following of 511,000 on Instagram.
Harvey has been nominated for Favorite Aussie/Kiwi Content Creator at the Nickelodeon Kids’ Choice Award in 2020.
34. Zubair Aslam - @zavisual
Instagram followers - 520k
Melbourne based photographer Zubair has over 520,000 followers on Instagram and is known for their portraits and travel photography.
33. Guy Sebastian - @guysebastian
Instagram followers - 533k
The Adelaide-born singer-songwriter, music coach, and winner of season 1 Australian Idol who now calls Melbourne home has 533,000 followers on Instagram.
32. Jess Alizzi - @jessalizzi
Instagram followers - 588k
Melbourne born fashion blogger Jess started her fashion blog back in 2014.
Jess has since garnered a following of 588,000 on Instagram.
31. Rachel Watts - @rachelxwatts
Instagram followers - 599k
Netflix’s Yummy Mummies’ alum, Rachel Watts has 599,000 followers on Instagram.
From Melbourne, the TV personality worked as a retail manager for a fashion brand before she became famous.
30. Chloe Szepanowski - @chloeszep
Instagram followers - 615k
The famous beauty vlogger turned model has 616,000 followers on her Instagram where she posts everything from lifestyle to personal life.
The young mum also owns her own active wear brand.
29. Brooke Hogan - @brookehogan
Instagram influencers - 633k
Australia’s Next Top Model alum, Brooke Hogan has 633,000 on Instagram.
The fashion model and social media influencer also has her own swimwear line.
28. Kayo Marbilus - @kayo_marbilus
Instagram followers - 642k
Canberra-born rapper Kayo Marbilus who now calls Melbourne his home has 642,000 followers on Instagram.
The ARIA Charts recording artist started his career performing at just five years old.
27. Lorinska - @lorinska
Instagram followers - 706k
A TV personality and fan-favorite from Netflix’s Yummy Mummy’s, Lorinska has a following of 706,000.
She often takes Instagram to post about her motherhood journey and behind-the-scenes from elite red carpets with her Australian rules footballer husband Andrew Merrington.
26. Jade Marie - @jadee__marie
Instagram followers - 709k
Melbourne-based model Jade Marie has a following of 709,000 on Instagram.
She posts everything from fashion to beauty and also has a strong presence on OnlyFans.
25. Kirsten Tibbalss - @kirstentibballs
Instagram followers - 761k
The Queen of Chocolate as labelled by Masterchef Australia, Kirsten is a pastry chef and chocolatier from Mornington.
She has 761,000 followers on her instagram and shares her scrumptious desserts.
24. Bec Judd - @becjudd
Instagram followers - 768k
The model, TV personality and former weather presenter has 768,000 followers on her Instagram.
The now Melbourne resident also has a degree in speech and language pathology from La Trobe University.
She’s married to AFL footballer Chris Judd.
23. Caleb Finn - @calebfinn1994
Instagram followers - 770k
The 28-year-old quit his job as a school teacher and became one of Australia’s biggest video creators.
He has a following of 770k on Instagram and a massive following of 15.8 million on Tik Tok.
Caleb’s lip-synced hilarious videos garnered him a million followers on tiktok within the first six months.
22. Jai Brooks - @jaibrooks
Instagram followers - 787k
Melbourne-born singer and member of Youtube group the Janoskians has a following of 787,000.
Jai is also a comedian, prankster, stunt performer, visual artist, and entertainer.
21. Kiki Vhyce - @kikivhyce
Instagram followers - 801k
A figure athlete from Melbourne, Kiki is a Melbourne based fitness model with 801,000 followers on Instagram.
The bodybuilder has also won two IFBB Pro League Figure championship.
20. Zoe Gara - @zoegara
Instagram followers - 873k
Martial artist turned model and Instagram influencer Zoe Gara has 837,000 followers on her instagram.
The 19-year-old also has a TikTok following of 191,000 and often posts her travels and fashion.
19. Arman Liew - @thebigmansworld
Instagram followers - 977k
Arman’s Instagram account has 977,000 followers, where he showcases his healthy recipes from his home in Melbourne.
18. Aaron Sansoni - @aaronsansoni
Instagram Followers - 993k
Melbourne-born entrepreneur Aaron Sansoni and nominee for Australian of the Year 2017 has a following of 994,000 on Instagram where he posts tips for a successful business in short-format videos.
17. Nikki Thot - @nikkithot
Instagram followers - 1M
Sudanese-born fashion model, Nikki Thot who now calls Melbourne her home has 1 million followers.
The former wife of Youtube Jamie Perkins now has her own Youtube channel.
16. Aaron Finch - @aaronfinch5
Instagram followers - 1.1M
The 36-year-old former Australian cricketer has an Instagram following of 1.1 million.
The former team captain shares with his million followers glimpses into his personal and family life and throwbacks to his golder cricket days.
15. Dr Sarah Rav - @sarahrav
Instagram followers - 1.2M
Social media star and Monash University Alumni with a Doctor of Medicine, Dr Sarah Rav has a following of 1.2 million on Instagram and 1.6 million on TikTok.
From Kew, Dr Sarah gained popularity after sharing her insights into health, wellbeing, nutrition and productivity from her degree to her followers and is a body positivity activist.
14. Samara Weaving - @samweaving
Instagram followers - 1.2M
The Out Of The Blue Actress and Australian Academy of Cinema and Television Arts winner Sam Weaving has a following of 1.2 million on Instagram.
13. Hieu Nguyen - @kelogsloops
Instagram followers - 1.3M
With a following of 1.3 million on his Instagram page Hieu showcases his artwork, both digital and watercolor paintings, with his followers.
The self-taught artist is from Melbourne.
12. Stephanie Miller - @stephclairesmith
Instagram followers - 1.4M
Melbourne based fitness model has a following of 1.4 million on Instagram with whom she shares health tips and her motherhood journey.
The entrepreneur is also a co-founder of a fitness company with Laura Henshaw.
11. Chantel Mila - @mama_mila_au
Instagram followers - 1.5M
Social media star and mum-of-two, Chantel took the internet by storm with her handy yet brilliant household hacks and tips on cleaning, organising and DIY inspiration.
The Melbourne-based mum of two has 1.5 million followers on Instagram and 1.1 million on TikTok.
10. Agatha Chelsea - @agatha_chelsea
Instagram followers - 1.6M
The Indonesian singer, who calls Melbourne her home as she studies her masters at the University of Melbourne, has 1.6 million followers on Instagram, 415,000 on TikTok and 353,000 subscribers on Youtube.
9. Mikaylah Anne - @mikaylah_au
Instagram followers - 1.7M
The popular female Twitch streamer and social media star Mikayla is known for her witty videos.
Mikayla who was born in New Zealand but brought up in Melbourne has 1.7 million followers on her Instagram.
8. Will Parfitt - @will_parfitt
Instagram followers - 1.6M
Melbourne-based performer, best known for his uncanny resembles to Channing Tatum and performing in Magic Mike Australia.
He has garnered a following of 1.6 million on Instagram and 6.9 million on TikTok.
7. Liam Ferrari - @liamferrari
Instagram followers - 1.9M
Melbourne-born singer, dancer and social media star Liam Ferrari has 1.9 million followers on Instagram.
The self-taught dancer shot to fame after Ariana Grande retweeted a video of Liam dancing to Break Free.
6. Andy Hearnden - @andyhearnden
Instagram followers - 2.1M
Winner of Masterchef Australia season 2 and the man behind the famous “Hey babe, what you want for dinner” question has 2.1 million followers on Instagram and 41 million on TikTok.
5. Kode Abdo - @bosslogic
Instagram followers - 2.2M
Graphic artist from Melbourne, @bosslogic has a following of 2.2 million on Instagram.
The artist won hearts online with his creative fan heart, including of the team at Marvel and Disney who have since collaborated with the Australian artist.
4. Donya Dadrasan - @donyadadrasan
Instagram followers - 2.5M
The Iranian-born international artist, who calls Melbourne home began her music career online, posting lip-syncing videos of herself before Tik Tok was a thing.
Donya has 2.5 million followers on Instagram and 62,500 followers on Tik Tok.
3. Chloe Ting - @chloe_t
Instagram followers - 2.9M
The fitness vlogger has over 22 million subscribers on YouTube, 2.9 million on Instagram and 646,000 on TikTok.
Chloe first gained popularity with her no-equipment workouts and her her Two Weeks Shred Challenge.
2. Stephanie Sanzo - @stephaniesanzo
Instagram followers - 3M
Model turned Australian fitness celebrity and a personal trainer, Stephanie Sanzo has a following of 3 million on Instagram.
The Geelong mother of two is known among her fans as “Steph Fit Mum” and posts everything fitness on her social media.
1. Natasha Swingler - @effectivespaces
Instagram followers - 3.9M
From Victoria, Natasha is a professional homemaker who stunned the internet with her hanging jeans in the wardrobe trick among her home hacks.
The gift-wrapping expert has 3.4 million followers on Instagram and 3.5 million on TikTok.