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Channel 10 yet to commit to another season of I’m A Celebrity ... Get Me Out of Here!

THE future of I’m A Celebrity ... Get Me Out of Here! is in limbo, with Channel 10 yet to commit to another season after a disappointing ratings performance this year.

I'm A Celeb: Bernard announces he is leaving the jungle

CHANNEL 10 is yet to commit to another season of I’m A Celebrity … Get Me Out of Here! after ratings took a substantial dive.

Ten’s reality show, hosted by Dr Chris Brown and Julia Morris, slumped approximately 18 per cent (total people) this season, compared to 2017.

Viewers aged 25 to 54 dropped around 12 per cent and those aged 16 to 39 tumbled around 9 per cent year-on-year.

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Fiona O'Loughlin, with son Albert and sister Cate, is the queen of the jungle after winning <i>I'm A Celebrity … Get Me Out Of Here! </i>Picture: Nigel Wright/Channel 10
Fiona O'Loughlin, with son Albert and sister Cate, is the queen of the jungle after winning I'm A Celebrity … Get Me Out Of Here! Picture: Nigel Wright/Channel 10

Early figures showed the winning show, in which comedian Fiona O’Loughlin was crowned queen of the jungle, with Shannon Noll second, averaged a record-low 804,000 viewers.

Ten insists that the correct time-altered figure is 872,000 — still well down on the 1.056 million that saw Casey Donovan triumph last year.

It is a disappointing result for Ten given that the show came out of the gate strong with 1.274 million viewers tuning in for opening night on January 28.

Fiona O'Loughlin with runner-up Shannon Noll and third-placed Danny Green. <i/>Picture: Nigel Wright/Channel 10
Fiona O'Loughlin with runner-up Shannon Noll and third-placed Danny Green. Picture: Nigel Wright/Channel 10

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I’m A Celebrity … Get Me Out of Here! was hit by bad luck early when its biggest drawcard, tennis player Bernard Tomic, walked after three nights.

But the show was also hurt by questionable casting choices.

An emphasis on controversial celebrities — boxer Anthony Mundine, former One Nation politician David Oldfield and his wife, Real Housewives of Sydney star Lisa Oldfield — left viewers cold.

Bernard Tomic quit I'm a Celebrity Get Me Out of Here after three nights. Picture: Channel 10
Bernard Tomic quit I'm a Celebrity Get Me Out of Here after three nights. Picture: Channel 10

Program chief Beverley McGarvey said the network would now do its usual due diligence before deciding whether I’m A Celebrity … Get Me Out of Here! makes it to a fifth season.

“Season four of I’m A Celebrity … Get Me Out Of Here! resonated with our core target audience of people 25 to 54 and generated solid results across different screens,” Ms McGarvey said.

“As we do with many shows, now that the season has finished, we are reviewing our future plans.”

Anthony Mundine was a turn-off for viewers. <i/>Picture: Nigel Wright/Channel 10
Anthony Mundine was a turn-off for viewers. Picture: Nigel Wright/Channel 10

O’Loughlin triumphed over singer Shannon Noll and boxer Danny Green.

This year’s celebrities also included actor Kerry Armstrong, AFL star Josh Gibson, comedian Peter Rowsthorn and model Simone Holtznagel.

The international contingent was made up of singer Tiffany Darwish, reality star Vicky Pattison and former royal butler Paul Burrell.

Viewers failed to warm up to Lisa Oldfield. <i/>Picture: Nigel Wright/Channel 10
Viewers failed to warm up to Lisa Oldfield. Picture: Nigel Wright/Channel 10

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“Congratulations to Fiona O’Loughlin, who is a very deserving winner of this year’s I’m A Celebrity … Get Me Out Of Here!,” Ms McGarvey said.

“Our thanks to Fiona and all the other celebrities for making this season such a great experience.

“And I would like to thank ITV, the team at Ten and all crew members for their hard work and professionalism.”

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Original URL: https://www.heraldsun.com.au/entertainment/channel-10-yet-to-commit-to-another-season-of-im-a-celebrity-get-me-out-of-here/news-story/974d8e5d60eaf8156ecc1dfa520d286c