Life-sized photos of children used to urge Gold Coast drivers to slow down
LIFE-SIZED photographs of children are being pasted on to Oxenford wheelie bins as part of a Neighbourhood Watch campaign.
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LIFE-size photographs of children are being pasted on to wheelie bins as part of an in-your-face campaign to slow down motorists at Oxenford.
The road safety initiative is being implemented by Oxenford Neighbourhood Watch and is believed to the first of its kind on the Gold Coast.
It was introduced by the Australian Road Safety Foundation and Oxenford Neighbourhood Watch co-ordinator Dominique Lummus said the stickers were designed to be a reminder to motorists to reduce their speed.
“Our police liaison officer Senior Sergeant Andrew Lake has identified some key locations where these stickers will be of particular benefit,” she said.
“With these locations in mind, we have asked residents in these areas for their permission to attach the stickers to their bins.
“We hope other Neighbourhood Watch groups will follow suit or that individual residents might want to buy their own stickers from the Australia Road Safety Foundation.”
Mrs Lummus said according to research by the Bureau of Infrastructure and Regional Development, Queensland road deaths had risen from 223 in 2014 to 242 in 2015.
“This reversed a three-year trend in which the number of national road fatalities had actually been dropping, so this project aims to improve those figures,” she said.
Sen-Sgt Lake said the stickers would be on wheelie bins on the right-hand side of the road.
“It looks like the child in the picture is about to run in to the road, so it’s a reminder to motorists to slow down in residential areas,” he said.
“We will have 30 stickers at Oxenford and we’ll see how successful the campaign is.”
For more details, visit oxenfordnhw.blogspot.com.au