Harry Styles hit in the eye by flying object during concert in Vienna

The shock new trend of stars being hit during performances has claimed another victim, with Harry Styles left doubled over in pain at a recent concert.

Harry Styles is the latest victim of a worrying trend in which concertgoers are throwing items at artists on stage.

The One Direction alum, 29, was performing in Vienna, Austria, on Saturday night when a flying object hit him directly in the eye, reports Page Six.

The As It Was singer, who is on his blockbuster Love On Tour, was seen wincing in pain as he bent over and covered his eyes with his hands.

Videos captured by fans showed Styles rocking a green sequin jumpsuit and walking across the stage between songs when the unknown item was launched at him.

The alarming trend has seen several stars attacked mid-show. Picture: Twitter

Page Six has reached out to Styles’ rep for an update on his condition.

“Why do people keep doing this, paying money for front row just to do this too. I’m tired of y’all,” one person asked on Twitter in response to a video of the incident.

“This object throwing culture is about to kill how we experience concerts & festivals moving forward. They’re about to get more expensive and more exclusive,” another person wrote.

A third chimed in, “I genuinely don’t understand like I get throwing stuff on the stage where they’ll see it but they always aim for the face like why???”

Styles is yet to speak publicly about the incident. Picture: JMEnternational/Getty Images

Styles joins the likes of Bebe Rexha, Drake, Kelsea Ballerini and more who have all been pelted by objects while on stage in recent weeks.

Last month, Rexha was hit in the eye with a mobile phone and sustained a massive black-and-blue shiner during her concert in New York City.

At the time, the I’m Good singer, 33, shared an update to Instagram, giving a thumbs up while sporting a massive bruise in a selfie.

Nicolas Malvagna, the New Jersey man who threw the phone at Rexha, was arrested and charged.

However, he claimed that he was just trying to take part in a TikTok trend.

Along with phones and bracelets being thrown at concerts, a fan threw their mother’s ashes on stage while Pink was performing last month.

“I don’t know how I feel about this,” the So What singer, 43, said with a shocked expression on her face.

This article originally appeared in Page Six and was reproduced with permission.

Originally published as Harry Styles hit in the eye by flying object during concert in Vienna