1. Global roaming
Imagine you’re on holiday and you wake up to find your Iphone non-responsive. Cue the panic and dash to the nearest Genius bar. Where a friendly, endlessly patient geekette pushes a series of buttons, utilises a menu you didn’t know existed or replaces a cord and a 5G miracle of resurrection occurs. Weeping with joy and relief, you gladly hand over your credit card. But then - cue record scratch sound effect - the machine asks if you’d like to add a tip. As if you were having a meal, having your bags carried from the hotel lobby to the Uber or doing a tour or myriad other service based activities in the United States. This could soon be as real a travel experience as luggage damage and in flight Valium. Employees at Apple’s first ever unionised store - in Baltimore - have put the tipping idea forward and it raises the question of whether they are any different from the aforementioned bar people, tour guides or taxi drivers. At this point, it should be worth noting that according to the US Department of Labor the minimum wage in America will jump to $9.50 per hour on July 1, 2023. In Australia, it will jump to a more robust $23.23 from July 1. That’s pretty much double and a bit, so you can understand why so many Americans depend on tips to put food on the table.