Isabella Longginou: Brisbane’s go-to designer for custom fashions
Creating bespoke outfits, many of them bridal gowns, is an all-consuming passion for Brisbane designer Isabella Longginou and women across the globe are making the most of it.
Brisbane News
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The bride asked for something different, so Isabella Longginou reached for silver-gold Lurex, moulding it into a fitted bodice, balloon sleeves and a five-tiered frilled skirt.
“As she moved, the light captured the metallic threads in the fabric and it sparkled,” Isabella says.
“There was nothing traditional about this outfit and that’s what my client was wanting — something different but still very ‘her’.”
Creating bespoke outfits, many of them bridal gowns, is an all-consuming passion for the designer, 31, who works from her home studio in Hamilton.
“As soon as I see my client’s facial expression when they come to pick up their outfit, I know my work is done,” she says. “It’s the best feeling in the world.”
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Clients come from country Queensland, interstate and overseas for Isabella’s custom creations, often for a special occasion.
“All of my pieces are individually designed and made for each client and their needs,” Isabella says.
“It’s the best feeling in the world knowing your garment is a one-off, fits you perfectly and won’t be seen on anyone else at the same event.”
Isabella, who studied fashion design at TAFE Queensland, comes from a long line of fashionistas.
Her nonna, Clelia, worked as a seamstress and her mother, Delisa, also studied fashion design.
“Now my mum works with me; we make an amazing team. She helps with pattern making and we throw ideas off each other.”
Isabella’s husband, Little Valley restaurateur Andrew Hohns, is a huge supporter.
“He is a super hard worker and he pushes me to do better and to keep going. As stressful as it is, I love my job. I love what I do and I love my clients.”