Forget retail, Kogan says he’s now running a tech company
Paul SmithTechnology editor
Key Points
- Why it matters: Kogan’s platform revenue exceeded its retail business for the first time.
- Ruslan Kogan wants the business valued like a software stock.
- Kogan reported an annual loss of $25.4 million.
Ruslan Kogan says investors should start valuing Kogan.com like a software stock and not as the eponymous online retailer known for its cheap gadgets and tech accessories.
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Paul Smith edits the technology coverage and has been a leading writer on the sector for 20 years. He covers big tech, business use of tech, the fast-growing Australian tech industry and start-ups, telecommunications and national innovation policy. Connect with Paul on Twitter. Email Paul at psmith@afr.com
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