Every year a slew of Australian high-flyers give up a sojourn to the European summer to instead shiver through the CEO sleepout. On Thursday night (amidst a cold snap), this year’s participants raised $8 million for the St Vincent de Paul’s homelessness services.
This was achieved by tapping their networks for sponsorship, shedding light on some of the more powerful and deep-pocketed social and professional webs around the country.
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Myriam Robin is a senior writer based in the Melbourne newsroom. She has previously been a Rear Window columnist and editor, and before that reported on financial markets and media. Connect with Myriam on Twitter. Email Myriam at myriam.robin@afr.com